Retail business intelligence
The retail market in South Africa is one of the most diverse environments in the world, for retailers to stay current and relevant in the market place, they have to provide great service to their customers, do it at low operating costs and innovate relentlessly. By using the Esri location platform retailers are able to optimise the way the business operates.
Retail business intelligence
The retail market in South Africa is one of the most diverse environments in the world, for retailers to stay current and relevant in the market place, they have to provide great service to their customers, do it at low operating costs and innovate relentlessly. By using the Esri location platform retailers are able to optimise the way the business operates.
Determine the Best Store Locations
Forecast profitable sites based on competitive presence, potential customer demographics, access to supply chains, and more.
Know Where Customers Live, Work, and Shop
Map and analyse customer and demographic data. Make data-driven decisions about site selection, marketing, and product assortment.
Understand Why Purchases Happen Where They Do
Maps and spatial analysis strengthen inventory and marketing decisions. See how and where customers interact with your brand.
Make Real-Time Decisions with Real-Time Data
Incorporate up-to-the-minute data on customer and vehicle locations, assets, sales, and environments into maps and analysis.
Optimisation
Defining the best method for field teams to visit customers, not only optimising routes, but finding an improved repeatable workflow to optimise the field teams time and effort.
Targeted Marketing
By using a combination of business/sales data and location intelligence, our retail solution can estimate where targeted marketing efforts would be best utilised.
Workforce Optimisation
By using telematics and other location information, our retail solution can optimise territories or workforce depending on the requirements from the customer.